Life Insurance should be pretty simple.
You want to make sure the people you care about have some financial protection if you’re no longer around. So you go online to find some cover.
Then it gets complicated.
Term Life Insurance. Over 50s Life Insurance. Guaranteed Acceptance. How much cover? How long for? Medical questions. And what happens if you’ve had health problems or struggled to get Life Insurance before?
You’re looking for Life Insurance. You shouldn’t need to become an expert in it first.
That’s exactly why we’ve built SaveOnLife the way we have.
Start with what you actually want to protect
Before worrying about what type of Life Insurance you need, there’s a much simpler question.
What do you want the money to do?
Maybe you’ve got a mortgage and want to make sure your family can stay in their home.
Maybe you’ve got young children and want to leave enough behind to help support them while they’re growing up.
Perhaps the mortgage is already paid off and you just want to leave your family a lump sum or some money towards funeral costs.
Or maybe you’ve tried to get Life Insurance before, had problems because of your health and aren’t really sure what’s available to you anymore.
Those are very different reasons for wanting cover.
So why would everyone start with the same policy?
What is Term Life Insurance?
This is the type of Life Insurance most people probably think of first.
You choose how much cover you want and how long you want it to last — perhaps 10, 20 or 30 years.
If you die during that period and have a valid claim, the policy pays out according to its terms.
It can make sense when you’ve got something substantial to protect. A mortgage, for example, or children who’ll be financially dependent on you for years to come.
Say you’re 40, you’ve still got £180,000 left on your mortgage and two young children. You might want a significant amount of cover for the next 20 years.
Once those 20 years are up, the policy ends.
The amount you’ll pay depends on things like your age, health, lifestyle, how much cover you want and how long you want it for.
Pretty straightforward.
What about Over 50s Life Insurance?
As the name suggests, Over 50s Life Insurance is designed for people aged 50 and over.
It’s generally used for smaller amounts of lifelong cover. You might want to leave some money to your family, help towards funeral costs or simply make sure there’s a lump sum there when you die.
The application can also be much simpler than traditional Life Insurance, with some plans not requiring medical questions.
But here’s something that’s really important:
Being over 50 doesn’t automatically mean you need an Over 50s plan.
If you’re 52, in good health, have a mortgage and need £150,000 of cover, Term Life Insurance might be worth looking at too.
If you’re 72, your mortgage is long gone and you just want to leave £10,000 behind, your needs are completely different.
Both people are over 50.
That doesn’t mean they should automatically buy the same type of insurance.
And what is Guaranteed Acceptance Life Insurance?
Guaranteed Acceptance is different again.
It means you can get Life Insurance without your health deciding whether or not you’re accepted, provided you meet the basic eligibility requirements.
So if you’ve had health problems or you’ve struggled to get Life Insurance before, there’s still a way to get covered.
There is a trade-off, though.
Guaranteed Acceptance policies come with exclusions and restrictions. These can include limits on what will be paid in certain circumstances, particularly during an initial period after taking out the policy.
So it’s important to understand exactly what you’re buying.
And just because Guaranteed Acceptance is available doesn’t necessarily mean it’s the first option you should choose.
You might be able to get better or more suitable cover elsewhere.
The trick is knowing where to look.
Had trouble getting Life Insurance before?
Don’t give up.
This is something we’re particularly good at.
Different Life Insurance companies look at health conditions differently. One insurer saying no doesn’t necessarily mean they all will.
And sometimes the answer isn’t sitting on a comparison website waiting to be found.
Our Life Insurance experts deal with people who’ve struggled to get covered before and can look beyond the policies available through a normal online quote.
They have access to policies and options that simply aren’t available to buy anywhere online and know which insurers may take a different view of particular circumstances.
So if our online journey can’t find the answer, that doesn’t necessarily mean there isn’t one.
Sometimes technology can do the job.
Sometimes you need someone who knows where else to look.
We’ve got both.
So how are you supposed to know which one you need?
That’s the problem.
Most Life Insurance websites start by asking you what product you want.
Term Life Insurance?
Over 50s?
Guaranteed Acceptance?
But what if you don’t know?
That’s why SaveOnLife starts somewhere else.
We start with you.
What do you want to protect?
Why do you want the cover?
How much might you actually need?
Then we’ll ask you a few quick questions about you and your circumstances.
We use those answers to help work out which types of Life Insurance could suit what you’re trying to achieve and which policies you’re more likely to qualify for.
So instead of making you search separately for Term Life Insurance, Over 50s Life Insurance and Guaranteed Acceptance, we’ve brought them together into one smart online journey.
Why show you quotes you’re never likely to get?
This is another thing that never made much sense to us.
A huge list of cheap Life Insurance quotes might look impressive.
But if your health or circumstances mean you’re unlikely to qualify for half of them, what’s the point?
That’s why we ask some questions first.
We’d rather use what you tell us to help narrow things down and show you options that could actually work for you.
It takes a little bit of the guesswork out of buying Life Insurance.
And hopefully saves you some time too.
Online when it works. Real people when you need them.
We like technology.
We’ve built quite a lot of it.
But we also know there are times when an online journey isn’t the best way to find Life Insurance.
Health conditions can be complicated. Previous applications can be complicated. Sometimes people’s lives are just complicated.
That’s where our team comes in.
If the online journey works for you, great.
If it doesn’t, or you’d simply rather speak to someone, our experienced Life Insurance advisers can help.
They can look at your circumstances, explore options that aren’t available online and help you work out what might be possible.
We’re not trying to force everyone down the same route.
We’re trying to help you find the route that works for you.
So, what type of Life Insurance do I need?
It depends.
And that’s kind of the point.
Term Life Insurance could make sense if you’ve got a mortgage, young family or need a larger amount of protection for a set number of years.
Over 50s Life Insurance could suit you if you’re looking for a smaller amount of lifelong cover and want a straightforward application.
Guaranteed Acceptance means there’s a way to get Life Insurance even if your health has made getting traditional cover difficult, although exclusions and restrictions apply.
And if things are a bit more complicated, our Life Insurance experts can look beyond what’s available online.
You don’t need to work all of that out before you start.
Tell us what you’re trying to protect. Answer a few quick questions.
We’ll help you work out where to go from there.

